Editorial fit score — not a benchmark
"Bitrix24 fits small and mid-sized teams that want CRM, tasks, chat, documents and a website builder under one flat per-organization price, provided they accept its density, check the documented free-plan user conflict, and plan for the compatibility lock that follows any downgrade."
Try Bitrix24Pricing
Flat per-organization pricing in USD. Essentials track: Free; Basic $69 per month or $49 billed annually for 5 users; Standard $144 or $99 for 50 users; Professional $289 or $199 for 100 users; Enterprise from $579 or $399 for 250 users up to $11,499 or $7,999 for 10,000 users. Vibe+ track adds the app builder, unlimited Market apps, REST API and unlimited AI: Basic Vibe+ $89 or $59, Standard Vibe+ $199 or $120, Professional Vibe+ $399 or $240, Enterprise Vibe+ from $799 or $480. Vibe+ annual labels reflect a launch offer valid to December 10, 2026.
Plan details vary by tier
Review basis
Vendor documentation
No hands-on performance or reliability testing
Why we love it
- Pricing is per organization, not per seat: Basic covers 5 users for $49 a month on annual billing, Standard covers 50 for $99 and Professional covers 100 for $199, which the pricing page itself expresses as roughly $1.98 to $1.99 per user.
- The Free plan is ongoing and includes a basic CRM with deals and contacts, one pipeline, tasks with Kanban and Gantt, shared calendars, chat and video calls, a website builder and 5 GB of storage, so a very small team can run on it indefinitely.
- One workspace covers tools that normally require separate subscriptions: CRM, project tasks, internal chat and channels, video calls for up to 300 participants, company drive, online documents, knowledge bases, a website and store builder and HR records.
What to watch for
- Bitrix24's own pages disagree about the Free plan: the pricing page says it is free for 1 to 2 users while the plan comparison table lists Free users as Unlimited, and the helpdesk says free chat history is kept 30 days while the table lists it as Unlimited. Confirm the current rule before relying on either.
- Plans are fixed bundles. The helpdesk states there is no plan constructor, you cannot buy a single tool, and you cannot buy Professional for fewer users at a lower price, so a 6-person team pays the 50-user Standard price.
- Free and Basic CRM limits are tight: one pipeline and 1,000 searchable deals, contacts and companies on Free; one admin on Basic; email sync of 7 days on Free and 30 days on Basic; sales automation, call tracking and email marketing appear only at Professional.
Who should buy Bitrix24?
Who should skip Bitrix24?
What is Bitrix24?
Bitrix24 is unusual in the CRM category because the CRM is one tool among many. The same subscription includes tasks and projects, team chat and channels, video calls, a company drive with online documents, knowledge bases, HR records, a website and store builder, and a contact center. It is priced per organization with a fixed number of included users, not per seat. That structure is why it appears on shortlists for owner-led businesses that want fewer subscriptions, and it is also why buyers who only want a sales pipeline often find it heavier than they expected. Within our CRM software category, treat Bitrix24 as a workspace decision rather than a pipeline decision.
This November 8, 2026 review uses the Bitrix24 pricing page, its cloud plan comparison table and helpdesk articles on plans, trials, renewal and inactivity. No account was created and no feature was operated. Where Bitrix24's own pages disagree, the conflict is reported as found. Readers comparing Bitrix24 reviews on Reddit should note that many complaints concern the interface density and the plan-compatibility lock after downgrades, both of which are documented behaviour rather than bugs.
Key Features
CRM with pipelines, deals and leads
Leads, deals, contacts, companies, estimates and invoices with conversion between them. Pipelines are capped at 1 on Free, 5 on Basic, 10 on Standard and 20 on Professional. Searchable deals, contacts and companies are limited to 1,000 each on Free and 100,000 on Basic.
Contact center and email
Built-in webmail connects 1 inbox per user on Free, 5 on Basic and 10 on Standard, with email sync windows of 7, 30 and 90 days. Open Channels for live chat and messengers are limited to 1 on Free and 2 on Basic. Telephony is a separate paid service.
Tasks, projects and collaboration
Kanban, Gantt, Scrum and task lists, workgroups, shared calendars with external sync, chats, channels and video calls for up to 300 participants are included from Free, with unlimited projects and boards from Standard.
Flat per-organization billing
Each plan includes a fixed user count and storage. There is no plan constructor, no single-tool purchase and no reduced-user Professional, so the next step up is always the next bundle. Annual billing is documented as a 20 percent discount on the Essentials track.
Vibe+ and AI
Vibe+ plans add the Vibecode app builder, unlimited Market apps and REST API, and unlimited CoPilot AI. Essentials plans mark AI as Limited. CoPilot covers call transcription, deal field completion, task descriptions and meeting follow-ups.
Lifecycle rules
A 15-day trial of Professional Vibe+ can be activated once. Failed renewals get a 15-day grace period. Expired plans fall to Free and must pass the Plan compatibility check within about two weeks. Inactive free accounts are deleted after roughly 40 days plus 2.
Pricing & Plans
| Plan | Starting price | Target audience | Action |
|---|---|---|---|
Free Basic CRM, 1 pipeline, tasks, chat, calendars, 5 GB | $0 | One or two people testing Bitrix24 or running a very small customer base; confirm the user limit | View plan |
BasicRecommended 5 users, 24 GB, 5 pipelines, email, WhatsApp and telephony integration | $69/mo or $49/mo billed annually | Solo operators and teams of up to five that need recurring deals and online payments | View plan |
Standard 50 users, 100 GB, 10 pipelines, unlimited leads, invoices, e-signature | $144/mo or $99/mo billed annually | Teams of 6 to 50 that want the whole company in one workspace | View plan |
Professional 100 users, 1 TB, 20 pipelines, sales automation, call tracking, email marketing, RPA | $289/mo or $199/mo billed annually | Companies of 50 to 100 running automated sales and HR processes | View plan |
Enterprise 250 to 10,000 users, 3 to 30 TB, branches, encryption at rest, priority support | From $579/mo or $399/mo billed annually | Multi-branch organizations with data protection requirements | View plan |
Vibe+ track Same tiers plus Vibecode app builder, unlimited Market apps, REST API and unlimited AI | Basic $89/$59, Standard $199/$120, Professional $399/$240, Enterprise from $799/$480 | Teams that need the API or heavy AI use; annual labels are a launch offer to December 10, 2026 | View plan |
Current plans: two tracks, flat prices and a launch offer
The pricing page now shows two tracks. The Essentials track lists Free; Basic at $69 per organization per month or $49 billed annually, including 5 users and 24 GB; Standard at $144 or $99 for 50 users and 100 GB; Professional at $289 or $199 for 100 users and 1 TB; and Enterprise from $579 or $399 for 250 users with 3 TB, scaling in steps to $11,499 or $7,999 for 10,000 users and 30 TB. The page expresses Standard and Professional as roughly $1.98 to $1.99 per user on annual billing, which is the arithmetic that makes Bitrix24 look cheap next to per-seat CRMs, as long as you actually have close to the included headcount.
The Vibe+ track repeats the tiers with the Vibecode app builder, unlimited Market apps and REST API, and unlimited AI: Basic Vibe+ $89 or $59, Standard Vibe+ $199 or $120, Professional Vibe+ $399 or $240 and Enterprise Vibe+ from $799 or $480. The page's terms state that the Vibe+ Launch Offer runs from September 1 to December 10, 2026 for 12-month subscriptions, cannot be combined with other discounts, and that all future renewals are billed at regular prices. Budget the renewal, not the launch label. The helpdesk's plans and payment FAQ separately documents a 20 percent discount for annual payment, which matches the Essentials annual labels.
Three rules shape every quote. The FAQ states that Bitrix24 has no plan constructor, that individual tools cannot be bought without upgrading, and that Professional cannot be purchased for fewer users at a lower price. A six-person team therefore moves from the 5-user Basic plan to the 50-user Standard plan, and a 101-person company moves from Professional to the 250-user Enterprise tier. Our SaaS spending guide covers how to model these step changes before renewal.
The free plan: what it includes and what Bitrix24 says about users
The Free plan is ongoing and, per the pricing page, includes 5 GB of storage, a basic CRM with deals and contacts, tasks with Kanban and Gantt, shared calendars, and chat and video calls. The comparison table adds one pipeline, 1,000 searchable deals, contacts and companies each, one email inbox per user with a 7-day sync window and 10,000 emails a month, one Open Channel, one knowledge base, 100 products published on sites and video calls for up to 300 participants. The helpdesk's cloud plans article describes Free as suitable for teams that need to chat, plan meetings and work with a small customer base.
The user limit is where Bitrix24's pages disagree. At recheck the pricing page's Free card read 100 percent free for 1 to 2 users, while the comparison table's Users row listed Free as Unlimited and the helpdesk article did not state a cap. A second conflict concerns chat history: the helpdesk says free-plan messages are stored only 30 days, while the table lists chat history storage as Unlimited for every plan. Older third-party reviews, including some earlier Softora guidance, described the free plan as unlimited users; treat that as unverified until Bitrix24 reconciles its pages, and test by inviting a third user before building a process around the free tier.
Two other free-plan rules matter. Support is only available to commercial subscribers, so a free account relies on the helpdesk and community. And the inactive accounts article states that free accounts with no user logins for roughly 40 days receive a warning, are deactivated, and are permanently deleted about two days later with data removed from Bitrix24's servers. A seasonal business that parks a free account over a quiet quarter can lose it.
CRM limits by plan: pipelines, records, email and admins
The comparison table is the document to read before choosing a tier, because the pricing cards hide the caps. Pipelines are 1 on Free, 5 on Basic, 10 on Standard, 20 on Professional and unlimited on Enterprise. Searchable deals, contacts and companies are 1,000 each on Free, 100,000 on Basic, 200,000 on Standard and unlimited above. Leads become unlimited at Standard. Administrators are 1 on Basic, 5 on Standard, 10 on Professional and 25 on Enterprise, with slightly higher counts on the Vibe+ track. Catalog items are unlimited on Free but products published on sites are capped at 100.
Email is similarly tiered: inboxes per user are 1 on Free, 5 on Basic and 10 from Standard; the initial sync and storage window is 7 days on Free, 30 on Basic and 90 from Standard; and emails sent from CRM per month are 10,000, 50,000, 100,000 and 250,000 across Free, Basic, Standard and Professional. Open Channels for live chat and messengers are 1, 2, 10 and unlimited. A sales team that depends on long email history should budget for Standard, not Basic.
Feature gates follow the same pattern. The pricing cards place sales pipelines, recurring deals, online payments and email, WhatsApp and telephony integration on Basic; unlimited leads, invoices and estimates, the web form designer, e-signature and WhatsApp marketing on Standard; and sales automation, call tracking, email marketing, ad automation, booking, analytics and reporting, task time tracking, RPA and HR tools on Professional. The comparison table lists automation rules and triggers, Smart Process Automation and webhooks for rules in the CRM section with per-plan availability, so confirm the specific automation you need during the trial rather than assuming Basic includes it.
Import and export are listed on all plans: import via CSV, migration from other CRMs, import of contacts from vCard, Gmail, Outlook and Yahoo, and export of contacts to CSV, Excel and Outlook. The pages do not describe a full-workspace export of tasks, chats and documents, so a team that may leave later should test those routes early. Our free CRM guide sets these limits beside HubSpot, Zoho and Freshsales.
Worked example: three team sizes on Essentials
The arithmetic below uses the Essentials annual labels at recheck and ignores tax, telephony and partner pricing. A five-person agency fits Basic exactly: $49 × 12 = $588 a year, or $69 × 12 = $828 on monthly billing, for five pipelines, 24 GB and one administrator. The same five people on a per-seat CRM at a hypothetical $15 per user would pay $900 a year, so Basic is cheaper if the team also uses the chat, tasks and drive; if they only want a pipeline, the comparison should include the interface cost of a dense workspace.
A twelve-person company cannot stay on Basic. The next bundle is Standard at $99 × 12 = $1,188 a year for 50 users, which is $99 per user per year or $8.25 per user per month, with 38 unused seats. Those seats are not wasted if the company later hires, but they are the reason the helpdesk's no-plan-constructor rule matters: there is no 15-user price. A sixty-person company steps to Professional at $199 × 12 = $2,388 a year, or $3.32 per user per month, and gains sales automation, call tracking and email marketing that Standard lacks.
The Vibe+ track changes the totals and the renewal. The same five-person agency on Basic Vibe+ pays $59 × 12 = $708 under the launch offer, $120 more than Essentials Basic, for the API, unlimited Market apps and unlimited AI; the page's terms say renewals revert to regular prices, which at recheck were not separately listed for annual billing. These figures are illustrative applications of published labels, not quotes, which is why our SaaS evaluation checklist recommends recording the checkout total and the renewal price side by side.
Trial, renewal, grace period and the compatibility lock
The trial article describes a 15-day trial of Professional Vibe+ features with 50 GB of storage, unlimited AI and unlimited Market apps, activated from the My plan widget and usable only once; stopping it early forfeits the remaining days. Email campaigns, site publishing, CRM forms, BI Builder, custom HTML in the site editor and removal of Powered by Bitrix24 branding are excluded, analytics are limited to 1,000 CRM items, each user may connect one mailbox, and telephony is paid separately. When the trial ends, tools outside your plan are disabled with data retained, and the administrator must manually remove incompatible items such as extra pipelines.
Renewal mechanics are documented in detail. Auto-renewal attempts the charge one day before expiry and retries on the expiry date and two days later; monthly plans have auto-renewal enabled automatically. If renewal fails, the grace period article states the account stays fully active for 15 days without reverting to Free. If you do not renew at all, the account switches to Free and the Plan compatibility check lists items that will be disabled automatically and items the administrator must disable manually, such as a custom domain or extra pipelines; the FAQ adds that if those are not disabled within two weeks you cannot work in Bitrix24 until you renew or comply.
Changing plans is handled by crediting remaining paid days to the new plan, and the upgrades and downgrades article notes that a downgrade purchase can only be made no sooner than one day before the current plan expires. Cancelling means disabling automatic renewal under Order History, after which the account rolls down to Free; partner-purchased subscriptions need at least one week's notice to the partner; and all cancellation and refund requests are subject to the Terms of Service, with no specific refund window documented. Payment is by card, bank transfer against an invoice payable within ten days, or electronic money for individuals, and the FAQ states that only telephony payments carry VAT, which may differ by region.
Migration and exit: what moves in, what moves out
The comparison table lists CSV import, migration from other CRMs and contact import from vCard, Gmail, Outlook and Yahoo Mail on every plan, so moving a contact and deal list into Bitrix24 is a documented path. What the pages do not promise is field-for-field fidelity for custom fields, pipeline stages, activity history and attachments, which is exactly where CRM migrations usually lose data. A sensible test imports a 50-record sample with every custom field you use, checks that stages, owners, dates and notes landed correctly, and only then schedules the full import. Our CRM buyer's guide covers the migration questions that apply to any platform.
Exit is less documented than entry. The table lists export of contacts to CSV, Excel and Outlook, export of the employee list to Excel, export of call details to Excel and export of boards, but it does not describe a single export of the whole workspace, so tasks, chat history, drive files and online documents may each need their own route. Because expired plans drop to Free and free accounts are deleted after roughly 40 days of inactivity, a team leaving Bitrix24 should export before cancelling auto-renewal rather than after, and should keep one administrator logging in until every export is verified.
Two structural choices affect how hard a later exit will be. Teams that adopt the website builder, online store, telephony number and e-signature inside Bitrix24 are moving more of the business into one vendor than a CRM switch implies, and each of those has its own migration cost. Teams on the Vibe+ track that build custom apps with Vibecode or integrate through the REST API gain flexibility but also create dependencies that a replacement CRM will not inherit. Neither is a reason to avoid the platform; both are reasons to document what lives where, which the employee IT offboarding checklist also recommends for any administrator-held system.
Who should choose Bitrix24, who should skip it, and how to test it
Bitrix24 suits a business whose team size sits near an included headcount, that genuinely wants chat, tasks, documents and a simple website in the same place as its CRM, and that has one administrator willing to learn and curate a dense interface. It also suits teams in regions served by Bitrix24 partners who want implementation help. A team that wants only a clean sales pipeline, needs more than one administrator on a small plan, depends on long email history on Basic, or expects per-user pricing at odd team sizes should compare HubSpot CRM, Pipedrive and Zoho CRM, or read our HubSpot vs Pipedrive comparison.
A sensible evaluation uses the Free plan and the 15-day trial together. On Free, invite a third user to test the user-limit conflict, create a second pipeline to see the cap, connect one mailbox and check how far the 7-day sync reaches, and export contacts to CSV. Then activate the trial, build the automation rule you most need, send a test invoice and e-signature, and run the Plan compatibility check before the trial ends so you know exactly what a lower plan would lock. Record who owns the administrator account and the renewal card, since inactivity deletion and the two-week compatibility lock both punish unattended accounts. If the departing administrator is a risk, our employee IT offboarding checklist covers the handover.
Buyer checklist before choosing
Pricing watchouts
Bitrix24 Pros and Cons
Pricing is per organization, not per seat: Basic covers 5 users for $49 a month on annual billing, Standard covers 50 for $99 and Professional covers 100 for $199, which the pricing page itself expresses as roughly $1.98 to $1.99 per user.
The Free plan is ongoing and includes a basic CRM with deals and contacts, one pipeline, tasks with Kanban and Gantt, shared calendars, chat and video calls, a website builder and 5 GB of storage, so a very small team can run on it indefinitely.
One workspace covers tools that normally require separate subscriptions: CRM, project tasks, internal chat and channels, video calls for up to 300 participants, company drive, online documents, knowledge bases, a website and store builder and HR records.
The helpdesk is specific about lifecycle mechanics: a 15-day grace period keeps a paid account active when renewal fails, remaining paid days are credited when changing plans, and the Plan compatibility check tells administrators exactly which tools to disable before a downgrade.
Contacts can be exported to CSV, Excel and Outlook, CSV import and migration from other CRMs are listed on every plan, and the Vibe+ track adds REST API access with unlimited Market apps for teams that need integrations.
Bitrix24's own pages disagree about the Free plan: the pricing page says it is free for 1 to 2 users while the plan comparison table lists Free users as Unlimited, and the helpdesk says free chat history is kept 30 days while the table lists it as Unlimited. Confirm the current rule before relying on either.
Plans are fixed bundles. The helpdesk states there is no plan constructor, you cannot buy a single tool, and you cannot buy Professional for fewer users at a lower price, so a 6-person team pays the 50-user Standard price.
Free and Basic CRM limits are tight: one pipeline and 1,000 searchable deals, contacts and companies on Free; one admin on Basic; email sync of 7 days on Free and 30 days on Basic; sales automation, call tracking and email marketing appear only at Professional.
After a paid plan lapses the account drops to Free and incompatible tools must be disabled within about two weeks or the account is locked; free accounts with no logins for roughly 40 days are deactivated and permanently deleted about two days later.
Vibe+ annual prices shown at recheck are a launch offer valid September 1 to December 10, 2026 and renew at regular prices; AI is marked Limited on Essentials plans, telephony is paid separately, and support is only available to commercial subscribers.
Implementation plan
Start on Free with one owner account, invite a second and third user to confirm the current free user limit, and set the company structure before importing data.
Import contacts via CSV with a small test file, map custom fields, then export to CSV to confirm round-trip fidelity before loading the full database.
Activate the 15-day trial once your pipelines are designed, build the automation rules and invoice templates you need, and send test invoices and e-signatures.
Connect one mailbox per user and check the sync window against your sales cycle; budget for Standard if 30 days is too short.
Before the trial ends, run the Plan compatibility check, remove anything the chosen plan does not include, and set a calendar reminder for the renewal date.
Top Alternatives
HubSpot CRM
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Highly customizable and packed with features. Zoho offers an impressive ecosystem of integrated business tools at a competitive price point.
Full ReviewHelpful Softora links
Common FAQs
Is Bitrix24 really free, and for how many users?
How much does Bitrix24 cost in 2026?
Can I buy Bitrix24 for exactly my team size?
What are the CRM limits on the free plan?
What is the difference between Essentials and Vibe+ plans?
Does Bitrix24 offer a free trial?
What happens when my Bitrix24 plan expires?
Will Bitrix24 delete my account?
How do I cancel Bitrix24 and can I get a refund?
Can I downgrade my Bitrix24 plan?
Can I export my data from Bitrix24?
How does Bitrix24 compare with HubSpot or Pipedrive?
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