GetResponse Review 2026: Pricing, Free Plan & Billing Rules

The pricing page lists Starter, Marketer, Creator and Enterprise, with a monthly or yearly toggle labelled as an 18 percent saving. At the 1,000-contact tier Starter is $19 a month or $15.58 billed annually, Marketer is $59 or $48.38, and Creator is $69 or $56.58; Enterprise is a custom quote with monthly, 12-month or 24-month terms. Each plan is available at list sizes of 1k, 2.5k, 5k, 10k, 25k, 50k and 100k, and the page states that prices are net amounts with local taxes applied at checkout. Higher-tier prices render in a selector and were not captured for this review, but the pricing article gives one data point: a Starter account whose peak subscribers reach 1,200 moves to a $29 monthly tier.

Feature gates follow the tiers. Starter includes unlimited sends, AI generators limited to three uses, a welcome series, one custom automation workflow, the landing-page builder and forms. Marketer adds unlimited workflows, advanced segmentation, abandoned-cart recovery, sales funnels, promo codes with revenue reports and unlimited web push. Creator adds webinars, the website builder, a course creator for up to 500 students and premium newsletter subscriptions. Enterprise adds a dedicated sending domain and IP, SSO, SMS, mobile push, AI product recommendations, transactional email and priority support, and the FAQ describes a 30-day pilot programme arranged through a demo.

Two labels need care. The pricing page FAQ says every Starter account allows three users, while the help center says Starter multi-user access is a paid add-on and only Marketer and Creator include up to five users; the pages were both live at recheck and this review does not resolve the conflict. The help center also notes that North American accounts may not be able to purchase or enable add-ons and must upgrade to Marketer or Creator instead. Our SaaS spending guide explains why such regional and seat rules belong in the budget before the plan is chosen.

GetResponse's trial article describes a Free account that is forever free with no credit card. It allows up to 500 contacts, with unconfirmed and removed contacts counting toward that limit and no way to reset it, 2,500 messages a month, one published landing page with 1,000 unique visits a month across the account, forms whose leads are held for 32 days, and premium features for the first 14 days. After day 14 you keep the account but lose scheduling, autoresponder sending, published workflows with the dynamic segment filter, funnels, websites beyond one published site and API access, and every message carries a GetResponse badge.

The remaining free limits are specific: webinars for 10 people with one 30-minute recording, AI subject-line and message generators three times each, no A/B tests, one published website, chats only on GetResponse landing pages, and courses for up to 250 students without paid enrolment. Those are generous for someone learning the tool and tight for anyone running a business list, which is the intended effect. Because removed contacts still count, a free user who imports, prunes and re-imports can exhaust the 500 limit without ever having 500 live subscribers.

Compared with rivals, 500 contacts is smaller than the free tiers documented in our Mailchimp and MailerLite reviews, but the inclusion of landing pages, forms, a website and a course builder on Free is broader. The free email tools roundup and our email platforms buyer's guide set these free boundaries side by side.

The pricing article is unusually explicit. Billing is determined by the peak number of active subscribers during the billing month and the total number of contacts added within that month, regardless of what happens to those contacts after they are added. If either figure exceeds the purchased list size, you are charged at the higher level for that month. Its first example shows a Starter account at $19 while peak subscribers stay at 300 and 900, then moving to $29 when peak reaches 1,200. Its second example shows the same account charged at the higher tier in a month where 900 contacts were deleted and replaced twice, because 1,800 contacts were added even though the list never held more than 900 at once.

Duplicates are the second trap. Each list is treated independently, so an address on lists X and Y is two contacts, and the article's worked example counts four people across three lists as eight billable subscribers. Teams that segment by creating separate lists rather than by tags will pay for the overlap. The upside of the model is that sends are unlimited: GetResponse states it does not limit how many emails you send in the billing period and charges only for contacts, which favours frequent senders over the send-metered pricing documented in our Brevo review.

The practical rules are simple. Keep one list and segment with tags and custom fields; import once and clean by suppression rather than delete-and-reimport; and plan list growth against the tier boundaries, because the month you cross one is billed at the new rate. Our SaaS evaluation checklist recommends recording the peak-subscriber and contacts-added figures for your last three months before comparing any contact-priced platform.

Consider a fictional coaching business with 4,000 subscribers on one list that sends four newsletters a month and adds about 300 new subscribers monthly. On GetResponse it needs the 5,000-contact tier; this review captured only the 1,000-tier labels, so the illustration uses those labels to show structure rather than a quote. At the 1,000 tier, Starter annual is $15.58 × 12 = $186.96 a year, Marketer is $48.38 × 12 = $580.56 and Creator is $56.58 × 12 = $678.96. Monthly billing is $19 × 12 = $228, $59 × 12 = $708 and $69 × 12 = $828, so the annual option saves $41.04, $127.44 and $149.04 respectively, matching the savings the page displays.

The business must also decide which bundle it needs. If it only sends newsletters and a welcome sequence, Starter's single automation workflow may suffice; if it runs an abandoned-cart flow for a digital product or wants dynamic segmentation, Marketer is the floor; if it sells a course or runs webinars, Creator replaces a separate course platform and webinar tool, which is where the bundle argument becomes real. Compare those bundled tools against the separate subscriptions they replace rather than against another email tool's price alone.

Finally, model the billing rule. If the business migrates from another platform and imports 4,000 contacts in month one, then re-imports a cleaned 4,000 after fixing a tagging mistake, it has added 8,000 contacts and will be billed at the 10,000 tier for that month even though the list never exceeded 4,000. Doing the cleaning before the first import avoids that. These figures are illustrative applications of published labels, not quotes, and taxes apply on top.

The refund policy is direct: GetResponse is a pay-as-you-go service and does not issue refunds, even if you cancel immediately after your card is charged for a new period, and it states it makes no exceptions. Paid accounts renew every 30 days, or every 360 days on annual plans. The cancellation article adds that you can only cancel in a browser, that the account must be fully paid with no outstanding fees, and that the contact list must not exceed the purchased limit; if it does, you must reduce contacts or reactivate before cancellation can be scheduled.

Before closure GetResponse offers a one-time choice: on monthly plans, one month free credited to the account balance, a downgrade, or a 60-day freeze; on annual plans, two months credited so the year is charged for ten months rather than twelve, or a downgrade. Access continues to the end of the paid period, and a scheduled cancellation can be undone from Billing. After cancellation the list limit still applies, so an account that keeps growing cannot add contacts without reactivating. Free accounts close under Profile, Manage account, Close account once the 14-day premium period has passed; during those 14 days you must contact support.

The Terms of Service describe the provider as GetResponse S.A. of Gdansk, Poland, and state that the service is business-to-business only, which matters for consumer-protection expectations and for VAT. The help center notes that EU customers without a valid VAT ID are charged VAT based on their country. Record the gross checkout total, the renewal date and the no-refund rule before paying for a year.

The plan comparison lists custom DKIM, inbox preview, spam check and dark-mode preview on the self-serve plans, and reserves a dedicated sending domain and dedicated IP address for Enterprise. That means a Starter, Marketer or Creator account sends from shared infrastructure, which is normal for small senders and is why list hygiene matters more than plan choice for inbox placement. Because this review performed no sends, it makes no claim about GetResponse's actual deliverability; the documented controls are the authentication and preview tools above, and the practical steps are to publish SPF and DKIM for your own domain, warm up gradually and suppress rather than delete inactive contacts.

Data and jurisdiction are documented in the Terms of Service, which identify the provider as GetResponse S.A., a Polish joint-stock company in Gdansk, and state that the service is business-to-business only. For EU-based senders that places the processor inside the EU; for others it is a cross-border transfer to be recorded in your own privacy notice. The pricing and help pages do not detail data-export formats beyond contact exports, so a team that may migrate later should test the subscriber export with tags and custom fields during the premium period and confirm that campaign reports can be exported through the reporting integrations the pricing page lists.

Finally, regional rules affect what you can buy. The help center states that North American accounts may not be able to purchase or enable add-ons such as extra users or webinar capacity, and must instead upgrade to Marketer or Creator; EU customers without a VAT ID pay VAT on top of the net labels; and support hours for live chat are published in GMT+1 for English and Polish, with email support in seven languages. None of these are reasons to avoid the platform, but each one changes either the price or the plan a given buyer should compare, which is why our free email tools and email platforms guides recommend reading the help center before the pricing page.

The pricing page lists CSV import, a Move to GetResponse programme and integrations with WordPress, Shopify, WooCommerce, Magento, PrestaShop, Zapier, Salesforce, Stripe and PayPal, so getting a list in is well supported. What the billing article adds is timing: every contact added during a billing month counts toward that month's charge, so an import of 4,000 contacts followed by a corrected re-import of 4,000 is 8,000 contacts added and a higher tier for that month. Clean, deduplicate and tag the export from your previous platform before the first import, import once, and leave the free premium period or the first paid month to absorb the import rather than a later one.

Automations, landing pages and forms do not migrate as data; they are rebuilt. Budget time to recreate the welcome series and any abandoned-cart or purchase flows on Marketer or Creator, to re-point website forms and the Zapier or store integrations at the new account, and to warm up sending to a small engaged segment first. Keep the previous platform live until the first full campaign has gone out from GetResponse and its reports look normal, then close the old account in line with its own cancellation rules.

GetResponse suits a small business or creator that will use more than email: landing pages and funnels on Marketer, or webinars, courses and paid newsletters on Creator, where the bundle replaces separate tools. It also suits frequent senders with modest, well-maintained lists, since sends are unlimited and the entry price at 1,000 contacts is competitive. It is a weaker fit for teams that manage many overlapping lists, that import and purge frequently, that need a refund window, or that only want a plain newsletter tool, where ConvertKit, MailerLite or the options in our Mailchimp alternatives guide may be simpler and cheaper.

A sensible evaluation starts on the Free account during its 14 premium days. Import a cleaned sample of your list once, build the welcome sequence and one automation, publish a landing page and a form, and send a test newsletter to check the editor and the badge. Then note the peak-subscriber and contacts-added counters in your account against the tier you intend to buy, confirm the user count you will actually get on Starter, and read the cancellation conditions before entering a card. Keep the exported CSV of your subscribers with tags from your current platform, because the no-refund rule means the cost of a wrong plan is the full period.