Vidyard Review 2026: Pricing, Free Limits & Video Agent

Vidyard's pricing page defaults to annual billing labelled 'Save 30%'. Free is $0 with no card and lists 15 AI videos, stock avatars, 3 custom AI avatars, limited automated video creation and delivery, a limited number of videos per month, editing tools, sharing options and limited integrations. Starter is $59 per seat per month billed annually or $89 monthly, carries a 'Now 10% off' banner and offers either Buy now or a 14-day trial; it adds unlimited video recording, full and team performance analytics, a branded sharing page, CTA templates, password-protected videos, folder management and custom backgrounds. The Video Agent add-on for Starter is $24 per seat monthly on annual billing or $29 monthly.

Teams is custom-priced, labelled popular and recommended for teams of five or more, adding CRM and marketing-automation integrations, advanced team analytics, an advanced branded sharing page, fully customisable CTAs and video captions. Enterprise is custom, adding unlimited integrations, SSO user management and secure playback, and custom permissions and security. Vidyard's machine-readable pricing file, a static snapshot last updated July 16, 2026, repeats these plans, states that Starter is billed by card and the other tiers by invoice with annual and multi-year options, and summarises the discount as 'annual billing saves about 30%'. On Starter the arithmetic is $89 to $59, a 34% reduction; the 10% banner's base price is not stated anywhere.

The FAQ sets out Vidyard's stated philosophy: plans include everything needed without excessive add-ons or overage fees, straightforward per-seat licensing and a commitment to transparency. Measured against that, the Starter seat and the Video Agent add-on are transparent, while everything a revenue team of five needs beyond analytics, including the CRM integrations the product is built around, is behind a sales conversation. The SaaS evaluation checklist suggests treating a quote-only tier as an unknown until the written quote arrives, which is the right posture here.

The knowledge base's Free-plan limits article is more precise than the pricing card. Recorded videos, meaning anything captured through the browser extension, desktop app or other recording tools, are limited to 5 a month, refreshing on the day of the month the account was created. AI videos, meaning anything generated on the website or through the Video Agent integration, are limited to 15 in total for the lifetime of the account, not per month. Both limits count videos even if you delete them afterwards, and duplicating a video, including someone else's in a shared workspace, counts the copy against your limit; playlists do not count. Vidyard warns in-app after the fourth recording and by email and in-app at the limit, and existing videos never expire.

Recording length on Free stops at 30 minutes, with on-screen warnings at five minutes and one minute remaining, and the partial recording is still saved. Starter, Teams and Enterprise show unlimited length, with a note that uploads over 24 hours are limited for playback stability. The cancellation article adds a fourth Free limit: only 5 videos can be embedded with the inline embed code, against 20 on Starter. The comparison table also marks video hosting as not included on Free, so a free user is sharing from Vidyard's page rather than embedding at scale.

The pricing card and machine-readable file say '15 AI videos' without a period, and the Loom alternatives guide on this site previously read that as monthly; the knowledge base settles it as lifetime, and the Starter row shows the same 15 unless the Video Agent add-on is bought. For a buyer that means the Free plan is a demonstration of AI avatars rather than a working free recorder, which is a different proposition from Loom's free tier as our Loom review describes it.

The comparison table on the pricing page, reproduced in the machine-readable file, is the clearest statement of Starter's value. Starter includes unlimited recording and hosting, custom thumbnails and backgrounds, the AI script generator, automated captions, basic and quick CTAs, the standard branded sharing page, basic analytics, the insights dashboard, reporting and team performance, the Partner App and Video Agent workflow integration, password protection and standard permissions. The cancellation article lists what a downgrade removes and therefore what Starter adds over Free: unlimited videos, downloads, password protection, 20 embeds, a customisable sharing page, viewer comments, individual video insights, CTAs, captions and advanced insights, team analytics and reports.

Teams and Enterprise hold the rest. Custom CTAs, the advanced branded sharing page, video hubs, uploader widgets, scheduling and expiry, custom team permissions, domain playback restrictions, account history, IP access control and request access start at Teams, which also includes 2 data integrations, guided onboarding and a usage-based caption translation add-on. Enterprise adds unlimited data integrations, API and ingestion-based integrations, custom metadata attributes, the API, SSO, a Theta Lake compliance add-on and dedicated success. Standard support is listed on every plan including Free.

The practical reading is that an individual rep or a two-person team can run Vidyard on Starter with real analytics and branding for $59 or $89 a seat, but the moment the team wants videos logged against CRM records, a hub for a campaign, or a video that expires after a quarter, the price becomes a quote. Vidyard's own guidance that Teams is best for five or more seats sets the threshold. Buyers at that size should request the quote before the trial so the comparison with Loom and other tools in our team communication guide is made on real numbers.

A solo account executive who sends a few personalised videos a week outgrows Free's five recordings in the first week and moves to Starter. Annual billing is $59 × 12 = $708 a year; monthly billing is $89 × 12 = $1,068, a difference of $360, which is the 34% the figures imply rather than the 30% the pricing file states. The rep gets unlimited recordings, a branded page, CTAs, captions and view analytics, but no CRM logging, so each view is tracked in Vidyard rather than in the CRM.

A three-rep SDR team on Starter pays 3 × $59 = $177 a month annually, or $2,124 a year, or 3 × $89 = $267 monthly. Adding the Video Agent add-on to automate personalised videos from Salesloft or HubSpot triggers costs 3 × $24 = $72 a month annually, taking the annual bill to $2,124 + $864 = $2,988, or 3 × $29 = $87 more a month on monthly billing for a total of $354 a month. Because the team is below Vidyard's five-seat Teams threshold, it still has no data integrations beyond the Video Agent workflow and Partner App; CRM-level analytics would require a Teams quote.

A five-rep team that wants videos logged in Salesforce, custom CTAs and IP-restricted playback cannot be priced from the website at all: Teams is custom and billed by invoice. For planning, the only published anchors are the Starter seat at $59 annually, which the team would otherwise pay as 5 × $59 = $295 a month or $3,540 a year, and the Video Agent at $24 a seat on Starter, so a Teams quote can be judged against roughly $3,540 plus whatever the integrations and controls are worth to the team. These are illustrative applications of the published prices, not quotes, and Vidyard's terms add taxes on top.

Vidyard's Self-Serve Terms, last updated November 28, 2025, govern Free and Starter. Section 3 states that all fees are non-cancellable and non-refundable except as the agreement or applicable law requires, that fees are based on subscriptions purchased and not actual usage, and, for the avoidance of doubt, that you are not entitled to any refund or credit for cancelled subscriptions or unused services. Paid plans renew automatically on the monthly or annual anniversary at the then-current list price unless cancelled first, fees exclude taxes which you pay even if not listed at checkout, and Vidyard may suspend access five business days after a missed payment. Fee increases take effect only at the next renewal with at least 30 days' written notice.

The knowledge base's cancellation article describes the self-service path for the account owner: Workspace Management, Billing, Manage billing details, Cancel Plan, confirm, then an exit survey. Features continue until the end of the current billing cycle, after which the account reverts to Free and loses unlimited videos, downloads, password protection, 20 embeds, the customisable sharing page, viewer comments, individual insights, CTAs, captions and team analytics, and becomes subject to the 5-a-month, 30-minute and 5-embed limits. Existing videos are not affected and keep playing wherever shared. A cancellation can be reversed with Renew Plan before the cycle ends; once downgraded, you subscribe afresh.

Section 3.6 of the terms is blunter than the help article: on cancellation or non-payment Vidyard converts the plan to Free, which may result in the loss of features, functionality or stored customer content, with no liability for lost access or data. The help article's assurance that videos remain is the operational reality Vidyard describes; the terms are the floor. A team leaving Vidyard should download videos while still on Starter, since downloads are among the features the downgrade removes, a step our employee IT offboarding checklist applies to any media tool whose exports are plan-gated.

The clause most buyers will not expect is in Section 4.3 of the Self-Serve Terms. All customers grant Vidyard the licence needed to operate the service, which is standard. Free-plan customers additionally grant a non-exclusive, worldwide, royalty-free, sublicensable and transferable licence to use their content for Vidyard's internal analysis and to improve its services and technologies, expressly including training, testing and improving AI models. The same section adds that, subject to the customer's consent under a Content Sharing Policy for customers outside the United States, or opt-out choices for customers inside it, and subject to privacy law, Free-plan content may be shared with certain third parties for purposes including training, testing and improving their AI models, under a perpetual and irrevocable licence.

The clause is explicitly limited to the Free plan. Paid-plan content is licensed only for operational uses needed to deliver, display, distribute, personalise and manage it. For a sales rep recording a message that names a prospect, their company and their deal, or an internal team recording a screen that shows customer data, that distinction matters: on Free the recording may become model-training material; on Starter it does not. Vidyard also reserves the right to modify, suspend or discontinue the Free plan at any time without notice or liability, and to retain server copies of deleted content under its standard retention procedures.

This review did not test the consent or opt-out flows and does not assess whether the clause is unusual for the category; it reports what the terms say so a buyer can weigh it. A reasonable rule is to keep anything confidential off the Free plan, to read the Content Sharing Policy before uploading as a non-US user, and to treat Starter's $59 seat as the price of keeping recordings out of the training licence. Teams handling regulated data should also note that the comparison table places domain restrictions, IP controls, account history and SSO on Teams and Enterprise only.

The documented difference between Vidyard and Loom is purpose and price. Our Loom review records Loom's Business tier at $12.50 per user a month against Vidyard Starter's $59 annual or $89 monthly seat, and Loom is built for quick async explanations for any team, while Vidyard's pricing card speaks only to revenue teams: deals, response rates, demos booked and AI avatars. Our Loom alternatives guide reaches the same conclusion from the documents, naming Vidyard for personalised sales messages where CRM analytics matter and pointing support and engineering teams elsewhere.

Against the meeting tools in this category, Zoom and Google Meet, Vidyard is not a substitute; it is the asynchronous follow-up after the call, and real-estate and consulting readers of our real estate agent tools guide will recognise the use case. Where Vidyard's documentation is stronger than most is the machine-readable pricing file and the precision of the Free-limit article; where it is weaker is the single public price, the undocumented promotional base, the lifetime-versus-monthly ambiguity on AI videos and the Free-plan licence that a buyer must read the terms to discover.

Choose Vidyard if you run a sales, account-management or customer-success team that sends personalised video to named buyers, wants view analytics, CTAs and a branded page per rep, and will either stay at Starter's $59 annual seat or request a Teams quote for CRM integrations at five seats and above. Choose the Video Agent add-on only if you already run Salesloft, Salesforce, HubSpot or Marketo sequences that would trigger it. Skip Vidyard if you wanted a free or cheap screen recorder for internal explanations, if your team is below five seats but needs CRM logging, if you need refunds or usage-based pricing, or if recording confidential material on a free tier is a possibility.

Trial it deliberately. Use Free only to see the recorder and an AI avatar, keeping anything confidential off it because of the content licence. Then start the 14-day Starter trial, record a real prospecting message, send it through a branded page with a CTA, and check the insights dashboard and team report. If you are five or more seats, request the Teams quote during the trial and ask for the data-integration count, custom CTAs and any security controls in writing. Before paying, decide monthly or annual knowing fees are non-refundable, download any videos you cannot lose, and diarise the renewal date and the 30-day notice window for price changes, as our SaaS spending guide recommends for any auto-renewing seat licence.